“We have been using AdmitGold for almost 20 years at Mississippi College. This software has allowed our counselors to interact with our prospective students at an optimal level in terms of communication and best practices. This personalization has led to greater yield and many enrollment records in our undergraduate and graduate numbers. Presently, we have the most new students as well as returning students in both undergraduate and graduate, the most residential students, the largest FTE and the highest ACT average for freshmen than at any time in our institution’s history. Much of these results can be attributed to AdmitGold and our ability to navigate this user friendly CRM software.”